1. Authenticity Over Perfection

• Clients are craving real, candid moments over overly posed shots.

• Imperfections (windblown hair, unfiltered laughs, messy homes) are celebrated as part of the story.

2. Motion Blur & Movement

• Adding intentional motion blur or capturing people mid-spin, run, or dance is popular for both portraits and branding—it adds energy and emotion to a frame.

3. Editorial-Style Portraits

• Even everyday sessions are leaning into a fashion-meets-storytelling vibe.

• For seniors and branding clients, moody lighting, styled outfits, and dramatic crops are on trend.

4. Film-Inspired Edits

• Film tones are everywhere—warm grain, soft highlights, and vintage-inspired colors.

• Photographers are using both real film and digital presets that mimic Kodak, Portra, or Fuji film stocks.

5. AI-Assisted Editing

• More photographers are using AI tools (like Imagen AI, Aftershoot) to speed up culling and editing, freeing up time for creativity and connection.

6. Environmental Storytelling

• Sessions are happening in more meaningful locations: homes, small businesses, hiking trails, or favorite ice cream shops.

• Backgrounds are part of the story, not just a backdrop.

7. Flash is Back (But Make It Fun)

• On-camera flash, especially at golden hour or nighttime, is trending—used creatively to highlight moments and give a documentary feel.

8. Seasonal Story Sessions

• Mini sessions are evolving to include storytelling themes (think: “A Day at the Market,” “Fall Picnic,” or “Backyard S’mores Night”).

9. Raw Behind-the-Scenes Content

• Clients love seeing the process. BTS reels, raw moments, and casual storytelling perform better on social than perfect portfolios.

10. Inclusive & Diverse Representation

• More photographers are intentionally showcasing different body types, neurodiversity, family structures, and skin tones in their work.