Running a photography business—or any business, really—can sometimes feel like it’s running you. I know that feeling all too well. When I first started out, I believed I had to say “yes” to every opportunity, every date, every session, even if it meant sacrificing time with my family.

But here’s the truth: success doesn’t have to mean choosing between your clients and your family. In fact, I believe true success is creating a business that allows you to show up for both.

The Scheduling Mistake That Reminded Me of My Priorities

Recently, I opened up my fall calendar for clients to book sessions. My system is simple: I release availability in chunks—at the start of the year for winter, again in spring, then for summer and fall. Clients can easily see open dates and book their sessions online.

But this time, I made a mistake. I left Thursday evenings open, not realizing they would conflict with my son’s JV football games. Before I knew it, three clients had booked sessions on nights when I needed to be at the field.

I was able to reschedule two without a problem, but the third was a brand-new client. And I hated having to reach out and admit my mistake: that I’d taken her booking and payment, but couldn’t follow through on the agreed date.

Years ago, I probably would have chosen the session over my son’s game. I would have told myself that I didn’t want to inconvenience the client, that my business came first. But this time, I knew better. I wasn’t going to miss my son’s football game.

Lessons Learned from Choosing Family Over Business

I love my clients deeply, and I want them to have the best possible experience. But I also know that my health, my family, and my kids come first. That’s a value I hold now—but if I’m honest, it wasn’t always one I acted on in the early years of my business.

Back then, I thought success meant hustling, saying yes to every request, and stretching myself thin to make it as a photographer. Looking back, I realize I could have avoided a lot of stress if I had started with clear boundaries.

Here’s what I’ve learned:

• Set availability with intention. Don’t open your calendar to every possible time—protect your family and personal commitments first.

• Be upfront with clients. Professionalism means setting expectations clearly so clients know exactly when you’re available.

• Define success on your terms. For me, success is being present at my kids’ games and running a thriving photography business.

When you operate your business from that place, you don’t just serve yourself—you actually serve your clients better. Because when you’re less stressed, you’re more creative, more focused, and more present.

Final Thoughts

If you’re in a season where it feels like your business is running you, I encourage you to pause. Reevaluate. Set boundaries. Remember: you’re in charge of your business, not the other way around.

At the end of the day, clients hire you not just for your photos, but for the experience you create. And part of that experience comes from showing up as your best self—which is only possible when you’re not stretched too thin.

So here’s my encouragement: put family first, set your schedule with intention, and watch how both your business and your life thrive.